May 2022

30
May

Launching of Official Accounts & Digital Marketing Campaign for Buenos Aires City

TARGET  To launch Buenos Aires digital presence in China through a multichannel social media strategy (Wechat – Weibo – Press release) to position Buenos Aires as a popular destination for Chinese students, digital nomads and travelers in general.  Work Scope and Deliverables WeChat Official Account (OA) Creation & Management Official Launching of Buenos Aires City on Chinese Social Media Weibo Account

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24
May

Digital Marketing in China at a Glance

The Chinese Digital Marketing Ecosystem is a complex and diverse one. Below is a summary of the presentation we delivered for the European Tech Chamber (EUTECH) China Alliance networking group. First things first: Chinese vs. Western Digital Ecosystem     There are huge differences of Digital ecosystem between China and Western world.       In the Chinese market, we MUST

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16
May

The growth potential of EU agri-food exports via e-commerce to China

Digiant has collaborated with S&P Global (IHS Markit), a leading market research agency in the world in their study on agri-food exports through e-commerce to China. We are delighted to have collaborated in the study by sharing our insights on The main differences between general trade and Cross Border Ecommerce (CBEC), the Chinese online CBEC retail market, Logistics solutions for CBEC,

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