January 2019

30
Jan

CASE STUDY: Mazda WeChat and Weibo social account successful highly increases followers and interactions

In order to drive growth on followers, average reads and interactions for Mazda brand in social channel, Digiant helped Mazda to manage WeChat and Weibo account to impress brand on social media and increases followers and interaction

30
Jan

CASE STUDY: Market research and GTM strategy for an European Nutrition Brand

For imported nutrition/healthcare brands, only feasible solution to start selling activity without “Blue Hat”registered at CFDA, which takes years and quite a lot of money for each SKU) is through cross border eCommerce channels.
Before officially entering China, client wants to conduct Market Resarech to prove feasiblity and Market opportunities.
Also requested to consult on selecting eCommerce platforms, Go-To-Market Strategy and Digital Marketing Strategy.

30
Jan

CASE STUDY: HAHALE – Germany Direct Shipping Cross Border eCommerce

Considering dramatically growing demand of cross border online shopping, Betterlife group started HAHALE project to build and launch Hahale.com – a Direct Shipping Cross border eCommerce website to provide premium German products with competitive price

30
Jan

CASE STUDY: BOSCH Thermo Technology Flagship Stores on Tmall and JD.com

Bosch is a globally well-known brand, but Bosch TT in the Chinese water heater market is considered a new face. For Bosch brand, it is the first time to try eCommerce in China. Digiant successfully provided and implemented digital marketing strategy consulting and execution to drive traffic to both flagship stores.