TARGET To launch Buenos Aires digital presence in China through a multichannel social media strategy (Wechat – Weibo – Press release) to position Buenos Aires as a popular destination for Chinese students, digital nomads and travelers in general. Work Scope and Deliverables WeChat Official Account (OA) Creation & Management Official Launching of Buenos Aires City on Chinese Social Media Weibo Account
The Chinese Digital Marketing Ecosystem is a complex and diverse one. Below is a summary of the presentation we delivered for the European Tech Chamber (EUTECH) China Alliance networking group. First things first: Chinese vs. Western Digital Ecosystem There are huge differences of Digital ecosystem between China and Western world. In the Chinese market, we MUST
Digiant has collaborated with S&P Global (IHS Markit), a leading market research agency in the world in their study on agri-food exports through e-commerce to China. We are delighted to have collaborated in the study by sharing our insights on The main differences between general trade and Cross Border Ecommerce (CBEC), the Chinese online CBEC retail market, Logistics solutions for CBEC,
What is Dianping? Dianping is China’s leading local lifestyle information and trading platform and claims to be the world’s first independent third-party consumer review website, with more than 200 million unique mobile users. Dianping has more than 15 billion page views (websites and mobile devices),f which mobile browsers accounted for more than 85% of the total. Dianping provides information services
Consumers look for two main solutions: improving the skin condition enhancing immunity Profile of Chinese Consumers: Young and Committed Consumers start in their early 20s maintain the trend later on extending care to functional foods, oral health products, oral beauty products, and so on. Willing to do Research Young people today are more and more willing to study the specific
Campaign Target and Deliverables Plan and execute a combined online-offline promotional week of Flowers of Colombia with Digital promotion, offline events and an online Masterclass with a professional well-known local florist Objective: Reach a target audience of a million viewers both in the B2B and B2C flower sector to raise awareness of and promote Colombian flowers Digital Promotion: Wechat articles:
Major social commerce platforms in China Social commerce platforms share some commonalities. They are marketplaces in which customers can look for products, compare them and purchase them while sharing their experiences with other users, and express their preferences while exchanging recommendations. Having said so, it is possible to divide them into three main categories: content-sharing platforms, membership-based platforms, and team
Our partner ChemLinked has compiled the most common questions regarding China’s Cross-Border E-Commerce (CBEC) Policies in the following 9 FAQs and their answers about CBEC below. Q1 Can companies from any countries export products through CBEC provided they are on the positive list, even if the exporting country has not previously signed a bilateral agreement with China? It depends on
Tsinghua University, Wechat & Tencent Social Research Institute have released an exclusive WeChat report in which they dive into the details of how WeChat helped with the recovery from COVID The report first describes the WeChat ecosystem And then move into analyzing how WeChat QR codes helped with the recovery from COVID by means of connecting users, enterprises and
Join our CEO John Piao and our partner Chemlinked for an insightful Webinar on China’s E-Commerce Landscape and Cross-Border E-Commerce. We will go over: 1. Chinese Consumer Market Overview 2. Insights of China’s Imported Food Consumption 3. E-Commerce Landscape of China 4. Conclusion & Main takeaway 5. Q&A Date: 2020-09-29 Time: 16:00 ~ 17:00 (China time) – 09:00-10:00 (UK time) For more information and free registration click here
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