Case Study

12
Feb

CASE STUDY: BottlesXO WeChat MiniProgram Store Development Project

Background and Challenges BottlesXO is online liquor store which delivers high quality wines, beers and spirits in China . The existing Miniprogram are no longer meet the domestic promotion campaigns environment and business requirements. BXO’s new WeChat MiniProgram require a new feature called “Location Awareness”, at “Order Confirmation” page, user can choose Express delivery or One Hour delivery. Objectives and

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3
Feb

CASE STUDY: Hangzhou Tourism Integrated Marketing in the North American Market

Background and Challenges Hangzhou Tourism Committee has plowed deeply into the European and American tourist market and implemented the strategy of internationalization of tourism. Hangzhou Tourism Committee had implemented successfully IMC campaign on the eve of the Super Bowl and the Kodak Theatre Heights in Hollywood before. So this year, Hangzhou Tourism Committee focused on the “Metro Card” with the

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1
Feb

CASE STUDY: Analysys.com successfully increases website organic search traffic

In order to promote the brand, Digiant Global team help Analysys.com to do Chinese website SEO to increase website organic search traffic and enhance the exposure of the official website

1
Feb

CASE STUDY: Angel Consulting brand localization successfully adapt to China market

In order to reach potential customers business partners, Angel consulting has to do brand localization and marketing in China to present itself and let customers easily to find and connect. Digiant has been helping to build Angel consulting brand awareness for New Market (China), which is potential customers can easily to find Angel Consulting via website, WeChat and Baidu ranking by searching related keywords.

30
Jan

CASE STUDY: Mazda WeChat and Weibo social account successful highly increases followers and interactions

In order to drive growth on followers, average reads and interactions for Mazda brand in social channel, Digiant helped Mazda to manage WeChat and Weibo account to impress brand on social media and increases followers and interaction

30
Jan

CASE STUDY: Market research and GTM strategy for an European Nutrition Brand

For imported nutrition/healthcare brands, only feasible solution to start selling activity without “Blue Hat”registered at CFDA, which takes years and quite a lot of money for each SKU) is through cross border eCommerce channels.
Before officially entering China, client wants to conduct Market Resarech to prove feasiblity and Market opportunities.
Also requested to consult on selecting eCommerce platforms, Go-To-Market Strategy and Digital Marketing Strategy.

30
Jan

CASE STUDY: HAHALE – Germany Direct Shipping Cross Border eCommerce

Considering dramatically growing demand of cross border online shopping, Betterlife group started HAHALE project to build and launch Hahale.com – a Direct Shipping Cross border eCommerce website to provide premium German products with competitive price

30
Jan

CASE STUDY: BOSCH Thermo Technology Flagship Stores on Tmall and JD.com

Bosch is a globally well-known brand, but Bosch TT in the Chinese water heater market is considered a new face. For Bosch brand, it is the first time to try eCommerce in China. Digiant successfully provided and implemented digital marketing strategy consulting and execution to drive traffic to both flagship stores.